The Brief

The world’s Foreign Exchange traders trade on EBS – the world’s largest FX trading venue. The establishment. The benchmark. The authority. But EBS has had its brand dominance diluted through the NEX rebrand – and the imminent CME acquisition.

Campaign Messaging
Online & Offline Advertising
Social Posts
UI & UX Design
WordPress Build

Our Response

The EBS market pulse – every 5 milliseconds – is the beat that triggers trading activity. The market beats at ebs.com where we created community content and vital insight to rebuild and reignite the brand and unite its diverse trading community. The campaign delivered the EBS brand a critical new lease of life – and a great end to P&L Chicago’s after party.